Each Innocent Lead Generation programme includes 12 management modules representing the critical building blocks of a revenue generative campaign.
Every module is configured to suit your business. We profile your product, website, operating hours, target location, target demographic, product value, customer model and much more. The controls are set with a deep understanding of your specific business and a clear vision of what needs to be done to deliver leads that translate into more revenue than cost.
Every click is digitally fingerprinted in the Analytics Engine. Conversions are tracked and fed directly back into the 12 configuration modules which are optimised daily, weekly and monthly based on actual performance.
The golden formula often changes rapidly during initial weeks of a programme and in all cases the ongoing re-optimisation is what really separates the mediocre from the magic.